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Codego · Glossary · est. 2012 Reference · Vol. XII · Issue 04/2026 ● 12 countries · Malta HQ
G·2

What is BIN
sponsorship?
Card issuing foundations.

A Bank Identification Number (BIN) is the first six to eight digits of a payment card number, identifying the issuing institution to the card scheme. BIN sponsorship is the arrangement under which a Visa or Mastercard Principal Member shares its BIN range with a third party — a fintech, a programme manager, a corporate — enabling that third party to issue cards on the scheme's rails without holding principal membership itself. This guide covers BIN sponsorship end-to-end.

01
What a BIN actually is

What a BIN actually is

A Bank Identification Number, abbreviated BIN, is the first six to eight digits of a payment-card primary account number (PAN). The BIN identifies the issuing institution to the card scheme — Visa, Mastercard, American Express, Discover — and routes authorisation requests, settlement files and chargebacks to the correct issuer. Without a BIN, no card can be issued; the BIN is the registered identity of the issuer in the scheme's directory.

Visa and Mastercard moved from six-digit to eight-digit BINs in 2022 to expand capacity. The International Organization for Standardization formalised this in ISO/IEC 7812. Each BIN is allocated to a scheme principal member, which is itself either a bank or a financial institution that has met the scheme's capital, operational and certification requirements.

02
How sponsorship works

How sponsorship works

A scheme principal member can use its allocated BIN ranges itself or share them with a sponsored programme manager. Under sponsorship, the principal member remains the legal issuer of record — its name appears on scheme statements, its capital backs the programme, its compliance team owns regulatory liability — while a third party operates the customer-facing programme: brand, product design, marketing, cardholder support.

The sponsorship contract typically covers six things:

  1. BIN allocation. Which BIN ranges the programme uses; whether they are dedicated or shared with other sponsored programmes.
  2. Programme parameters. Card types (prepaid, debit, virtual, physical), product features, geographical scope, transaction limits.
  3. Compliance perimeter. KYC, AML, transaction monitoring, sanctions screening — who runs them, who reviews exceptions, who signs reports.
  4. Operational responsibilities. Card production, fulfilment, dispute handling, chargeback management, scheme reporting.
  5. Commercial terms. Setup fees, monthly platform fees, interchange share, FX margin, transaction fees.
  6. Termination clauses. What happens to the cardholder portfolio if the relationship ends — typically a wind-down or migration plan.
03
Why fintechs need BIN sponsorship

Why fintechs need BIN sponsorship

Becoming a Visa or Mastercard principal member directly is structurally expensive. Visa requires capital reserves, scheme certification, operational infrastructure and ongoing dues that run into the millions of euros annually. Mastercard imposes similar requirements. Most fintechs do not have the capital, the runway or the strategic justification for principal membership — and they do not need it.

BIN sponsorship lets a fintech run a full Visa or Mastercard programme — issue cards, process transactions, manage cardholders — under a sponsor's principal membership. The fintech focuses on customer experience and product. The sponsor handles scheme compliance and the regulated layer. Codego's card-issuing platform ships BIN sponsorship across both Visa and Mastercard out of the box.

04
Costs and economics

Costs and economics

BIN sponsorship is priced on a mix of fixed and variable components. Setup fees cover programme certification, BIN allocation and integration. Monthly platform fees cover the operational infrastructure — typically several thousand euros per month at minimum. Per-transaction costs include scheme assessments, processor fees and the sponsor's margin. Interchange — the fee paid by the merchant's acquirer to the issuer — is the largest revenue line for the programme; the sponsor and the programme manager split it under terms set in the contract.

Public price lists are rare in this market. Pricing is volume-driven and negotiated. Total cost of ownership over three years matters more than headline rates: a sponsor with a higher monthly platform fee but lower per-transaction cost is the cheaper choice for high-volume programmes, and the reverse is true for low-volume programmes.

05
Programme types

Programme types

Prepaid programmes

Funds are loaded onto the card before spending. Settlement risk is contained by the prepaid balance. Common for gift cards, expense cards, payroll cards. Codego's white-label card platform handles prepaid out of the box.

Debit programmes

Cards are linked to a balance held at the issuer — typically an IBAN. Real-time authorisation against the account balance. Standard for neobank programmes.

Credit programmes

Cards are backed by a credit line; cardholders spend now and repay later. Requires a banking licence to lend on balance sheet. Not all sponsors support credit.

Virtual cards

Card numbers issued in software, no physical artefact. Common for online-only spending, expense management, single-use payments. Faster to issue (seconds rather than days) and cheaper to operate.

Crypto-funded cards

Cards backed by stablecoin or on-chain balances, with conversion to fiat at the point of authorisation. See Codego white-label crypto card.

Corporate cards

Programmes for businesses — expense management, vendor payments, fleet cards, T&E. Often combine controls (merchant category restrictions, time windows) with detailed reporting.

06
How to evaluate a sponsor

How to evaluate a sponsor

  1. Scheme coverage. Visa, Mastercard or both? A sponsor that covers both gives the programme flexibility — interchange optimisation, scheme-specific products, redundancy.
  2. Geographic coverage. Where can cards be issued? Where can cardholders be domiciled? Where are settlement accounts held? Programme expansion runs into these limits.
  3. Product features. Apple Pay, Google Pay, contactless, 3D Secure, scheme-specific products (Visa Direct, Mastercard Send).
  4. Compliance burden. What does the sponsor own and what falls to the partner? Heavier sponsor compliance reduces partner overhead but reduces flexibility.
  5. Programme manager service quality. The sponsor is also typically the operational counterparty — chargeback handling, scheme reporting, customer-issue escalation.
  6. Time-to-launch. Self-service onboarding (≈ 15 days, see Codego white-label card) versus enterprise-led integration (≈ 60-120 days).
07
Frequently asked questions

Frequently asked questions

Q1.Can a fintech own its own BIN?
Only if the fintech is itself a scheme principal member of Visa or Mastercard. Most fintechs are not, and use a sponsor's BIN range. A handful of well-funded fintechs eventually obtain principal membership for strategic reasons, but it is not required to launch a programme.
Q2.Does the BIN appear on the cardholder's card?
The BIN is the first six to eight digits of the card number, so yes, it is on the card. The BIN identifies the sponsoring issuer to the scheme and to merchants. The brand, design and customer-facing identity of the card are determined by the programme manager, not the BIN.
Q3.Can the same programme use multiple BINs?
Yes. Programmes commonly use different BIN ranges for different products — prepaid, debit, virtual, crypto — or for different geographies. Each BIN is allocated separately and operates as its own product line within the programme.
Q4.What happens to cardholders if the sponsorship ends?
The sponsorship contract specifies a wind-down or migration plan. Typically existing cards continue functioning until expiry, no new cards are issued, and the cardholder portfolio is migrated to a successor sponsor or wound down with refunds. Codego programmes include explicit migration support to limit cardholder disruption.
Q5.How long does BIN allocation take?
If the sponsor has dedicated BIN ranges available, allocation is fast — days. If a new BIN range needs to be obtained from the scheme, the process can take weeks. Codego operates pre-allocated BIN inventory across Visa and Mastercard, which is why programmes can launch in around fifteen days.
Q6.Is the sponsor liable for card fraud?
The sponsor — as issuer of record — is liable to the scheme for fraud and chargebacks, and recovers from the programme manager under the contract. In practice, both parties run fraud-monitoring controls and the contract allocates losses based on root cause: cardholder negligence, programme-side errors, or systemic infrastructure issues are treated differently.
08
Related

Related

What is BaaS?

The broader Banking-as-a-Service stack that BIN sponsorship sits inside.